All consumers who, from 01 July 2023 to 31 October 2023, at the points of sale of the AT Home channel, hyper, super and superette clusters, in the regions: Valle D'Aosta, Piedmont, Liguria, Lombardy, Veneto, Friuli Venezia Giulia and Trentino Aldo Adige, who will join the initiative by displaying the related promotional material within them, will purchase, in a single solution, Euro 3.00 of products of their choice between Fanta Original, Fanta Zero added sugar, Fanta lemon Zero with no added sugar, Sprite and Sprite Zero in all available formats, will immediately receive a free keychain with the Fanta brand.