Sesto San Giovanni, Milan, 21 January 2025 – Coca-Cola HBC Italia, the leading manufacturer and distributor of The Coca-Cola Company brand products in Italy, announces the appointment of Maria Tindara Niosi as Country Sales Director.
Niosi will report directly to Miles Karemacher, General Manager of Coca-Cola HBC Italia, and will have the task of strengthening the company's presence on the market to be increasingly widespread and competitive. A role that will allow it to consolidate Coca-Cola HBC Italia's leadership position as a 24/7 Total Beverage Partner, with a value proposition capable of covering every occasion of consumption, from breakfast to after dinner.
"I am happy about this new opportunity for personal and professional growth. In my new role, I will enhance the strong skills of the entire team, among the main sales forces in the country, working increasingly in partnership with our customers in the common interest of increasing consumption in the category in Italy" - says Maria Tindara Niosi, Country Sales Director of Coca-Cola HBC Italia.
In the company since 2009, the manager has held numerous roles of increasing responsibility in Sales and Trade Marketing. Formerly Director of the At Home Channel, she has enabled the company to become number one in the FMCG sector for two consecutive years, recording record growth in turnover. Maria Tindara Niosi, as Marketing and Commercial Excellence Director, also contributed to defining the commercial strategy of the various sales channels, strengthening the positioning of the company and its products in the entire distribution network, and consolidating Coca-Cola HBC's market share and leadership in Italy.
This appointment testifies to the attention to the growth and enhancement of female talents. In Coca-Cola HBC Italia, in fact, more than 40% of women hold top positions, demonstrating how talent, merit and skills drive internal growth and the evolution of professional careers.